Me and the Gloucester to London Paddington train staff are becoming quite good friends! On my second trip to London this week, I performed as a close-up magician at 1&1’s PR event to celebrate their tenth anniversary.
1&1 Group (United Internet) are the world’s largest web host. How do I know? I used to work for one of the group companies as UK Product Manager before I took a career change as a professional close-up magician. This means that my usual company research before a show was a little easier than normal as it’s an industry that I know inside out. This was especially useful as with PR events, I’m working on behalf of the company and therefore really need to know my stuff when performing for magazine editors and suchlike (and to be honest, I relished the opportunity of whipping out my nerdy PHP and MySQL jokes for one night only).
I performed close-up magic for a few hours during the cocktails after the company speeches. This really helped break the ice with people who didn’t know many others at the event and more importantly, it allowed me to help other people network by enticing them into the performance. This is an important key to my performances that I think many other close-up magicians neglect to do.
The company wanted to book me tomorrow for their staff party too, but as I am performing at An Evening of Deception, I arranged for another fantastic London magician to perform at the event.
Afterwards, I was presented with a nice big gift bag of nerdy goods and branded 1&1 clothing. So if you see magician wearing a 1&1 tanktop, cap and shoes, you know it’s me!
Tomorrow is my show, An Evening of Deception and then over the weekend I’m back in Bristol to perform as a close-up magician for a private party … gasping for a rest!